The Method To Our Madness!

By Greg Anthony, Yahoo! Sports College Basketball Expert

It's everyone's (or, at least my) favorite time of the sports year as the MADNESS that is the NCAA Tournament is upon us. It doesn't matter if you're courtside side in Atlanta for the Final Four or sitting at home...Yahoo! Sports is the go to place to make it rain three pointers all tournament long. This year's offerings include social integrations, new online original programming, live-streams and an impressive roster of sponsors.

It all starts with Tourney Pick 'Em, available on desktop and apps for Android, iPhone and iPad. Registration is now open, but that's only the beginning... Check out the Celebrity Bracket Challenge, which this year includes Chris Paul, Alex Morgan and Rob Dyrdek. We'll also be bringing back the wildly popular Second Chance Tourney Pick 'Em after the tournament tips off. And of course, fans can tap into their Yahoo! Sportacular App for up-to-the-minute scores, schedules, stats, and brackets -- including their Tourney Pick 'Em brackets -- while IntoNow will provide a second screen experience around the tourney.

Yahoo! has a great lineup of original video programming this year. To help players fill out their brackets, Tourney Bracket Live is back! This 90 minute long LIVE stream airing at 4:30pm PT on Selection Sunday (3/17) will feature Pat Forde, "Bracket Brad" Evans and me, taking user call-ins, analyzing the matchups and breaking down everything you need to know about the field in order to make the most of those brackets.

After every buzzer beater and upset during the first six days of the tournament Yahoo! will have a team of Yahoo! Sports experts - including veteran NCAAB writer Dan Wetzel - at the ready with "Instant Reactions" videos. It's a new online original program to help fans follow all the action.

Social Integration will also play a huge role this year when it comes to this years tournament and Yahoo! Sports. The all new Facebook Friends Leaderboard, allows users to measure themselves against their friends' brackets, even if they aren't competing in the same Yahoo! league. In addition to the Facebook Friends Leaderboard, Yahoo! will host what's anticipated to be the largest Tourney Pick 'Em pool in the world. And, for the first time, Yahoo! Sports Tourney Pick' Em players will be provided with personalized alerts via the all-new Bracket Alert Stream, which they can share via Facebook or Twitter.

Sign up today at Yahoo! Sports.

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